In general, the EthnoHerbalist is focused on 3 plant related projects.
- A comprehensive review of the ethnobotany of southern California.
- A series of articles assessing the scientific basis behind plant based medicines.
- A small, research program focused on identifying novel, bio-active plant compounds
Currently 4 out of 10 people use herbal supplements to maintain good health or address a specific ailment. This begs the question: Are these people taking the most effective brand of supplement?
A recent report from the NY Attorney General office has brought into question the authenticity of some herbal supplement companies. Unfortunately, if you walk into a big retail store and pick a bottle off the shelf, you may not be getting the actual plant advertised on the label. This is a major problem.
At EthnoHerbalist, we perform consumer research to seek out legitimate manufacturers that verify the potency and purity of their product. This can be done with third party quality control (phytochemical analysis and DNA testing). We also look for supplement companies that exhibit high standards for their farming and manufacturing process.